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Young Ones One Show Competition Entry for Bang & Olufsen
Brief: Bang & Olufsen (B&O) are looking for a digitally first campaign that can help them transcend into popular culture, with the end go of driving footfall to a store or to our e-commerce.
Our goal is to promote sounds to be our therapist.
Sound Therapy by Bang & Olufsen: Sound can boost our mood, and sound can be more effective than prescription drugs in reducing anxiety levels. We experience Bang & Olufsen Sound Therapy through sounds spas and mobile response units.
Campaign Video:
Print Ads:
UI Design:
(wireframe)
(mock-up)
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